To me, a well-organized spreadsheet feels like a form of affection. And on a transcreation campaign spanning more than 400 master spots across 10+ global markets, there was plenty of love to give.

Together with two other dedicated producers, we assembled a tight-knit team of freelance motion designers and ran the post-production workflow like an in-house studio. With so many moving parts and international stakeholders, staying agile, hyper-organized, and perfectly in sync was key.

We delivered 5x :15s, 5x :20s, and 6x :06s in a range of aspect ratios tailored for each market—ultimately delivering over 700 individual assets.